Angela Sinickas is a widely-published author. She has written a university textbook, book chapters, white papers, and regular columns for Melcrum's Strategic Communication Management, Best Practice Measurement, and Total Communications Measurement, as well as IABC's Communication World and many others.
A discussion on the pros and cons of using standardized questions on engagement surveys vs. customized questions based on an organization’s own culture
Read Tailor-Made Over Off-the-Peg »
Some simple ways to meaningfully measure communication without devoting too much time or money.
Read Meaningful Measurement without Huge Investment »
There seems to be little overlap in how engagement is measured for employees and how leadership experts describe engaged leaders. This article proposes integrating leadership engagement concepts into employee engagement research.
Read Measuring the engagement “sweet spot” »
We all know that two-way communication is better than one-way, but why is that the case and how exactly does it make a difference? Angela Sinickas mines her survey database to find those differences and some answers.
Read The impact of dialogue vs. briefing »
How to carry out a communication audit depending on your organization’s need and budget, starting with observational metrics before qualitative and quantitative research.
Read Matching audit tools to the information you need »
Mirroring similar questions on surveys for employees and customers can provide highly actionable insights that lead to corrective actions
Read Comparing Internal and External Research »
Over the last 15 years, more and more employees have obtained online access to internal communication such as email, intranets, webcasts, and Web 2.0 social media. Is this a good thing? Perhaps not entirely, as Angela Sinickas discovered by comparing communication survey results from companies where all employees are online vs. those where numbers of employees do not.
Read Don’t Let Face to Face Be Eclipsed by Technology »
In 1992 and 2004, Angela Sinickas wrote articles refuting the common misperceptionbased on well publicized but highly flawed research designthat supervisors are employees’ preferred source of information on all business topics. A look at her survey database showing results for the last five years shows that supervisors are now a distant third choice behind intranets and publications.
Read Employees Prefer Intranets to Supervisors 2 to 1 »