Don’t Let Face to Face Be Eclipsed by Technology

This article was originally published in Strategic Communication Management, Volume 13, Issue 2: February/March 2009. Melcrum Publishing Limited, London UK. (2009).

Over the last 15 years, more and more employees have obtained online access to internal communication such as email, intranets, webcasts, and Web 2.0 social media. Is this a good thing? Perhaps not entirely, as Angela Sinickas discovered by comparing communication survey results from companies where all employees are online vs. those where numbers of employees do not.

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