IABC

Balanced Scorecard Step-by-Step

Book review of Balanced Scorecard Step-by-Step: Paul Niven’s book would be invaluable for communicators whose companies are implementing a Balanced Scorecard, and it can also provide a great deal of useful information on setting measurable goals for a staff function like communication to ensure it aligns with a company’s strategy.

Supervisors are NOT the preferred communicators

The many research studies that have “proved” that supervisors are employees’ most preferred source of information on all business topics are wrong. The conclusion is flawed because the way the studies were designed is faulty.


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