Using Quick Polls

The difficulty with quick polls that appear on your intranet home page or your external web site is how to interpret your results. The main thing to realize is that these surveys are not based on a representative sample of your total audience.

Getting the most use out of research results, part 2: Tips for Getting Management to Pay Attention to Your Data

All too often companies conduct a survey and do nothing with the results. This problem can be avoided by making sure that management is committed to acting on the findings before you even conduct the research.

Combining net averages

Combining the percentages is useful in visually showing at a quick glance the good and the bad. It also makes it easier to show comparisons for your organization versus database norms. But there is a benefit to still having the data captured in the five buckets in the first place.

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