Surveys provide a useful snapshot of how employees think or behave at a certain moment in time. But what measures can be used to get a glimpse of how they’re likely to behave in the future?
Part of the challenge of determining the questions to ask during benchmarking is to match the questions to the purpose of the study and the outcomes you are trying to achieve. Below is a breakdown of some of the issues regarding benchmarking questions that need to be addressed before beginning a benchmarking exercise.
This month’s column is a quiz. I’ll set up some scenarios, you choose which research approach you think is best. At the end, I’ll defend why I think my own answers are right!
The many research studies that have “proved” that supervisors are employees’ most preferred source of information on all business topics are wrong. The conclusion is flawed because the way the studies were designed is faulty.