Trust and credibility shouldn’t be the only factors determining which sources of information we use. Just because we believe what someone tells us doesn’t mean we want them to do the telling.
Hard-to-reach employees aren’t only a difficult communication challengethey also present a tricky challenge when it comes to conducting research. Here’s some advice for getting good response rates from employees who do not work on computers.
Regardless of how trustworthy immediate managers are, they’re NOT a preferred source on topics that are perceived to be beyond their area of expertise, such as company strategy and company financial results. Discover the role employees want their supervisors play in the mix of information sources on different topics.