This week on the InTransition Podcast, David Pembroke talks to a ‘legend of the communications business’ Angela Sinickas.
Read InTransition 123: Talking to Angela Sinickas about how to measure communication with numbers »
Change Management
Communicating Corporate Culture to Employees
First, to make any kind of change in a workforce, employees need to become involved, not just informed. Second, it’s difficult to tell how well the culture is working without measurement.
Measuring the Right Change Issues
With so many change initiatives currently underway, it’s important to measure how they’re being received. But don’t fall into the trap of measuring just what management wants to measure as executives may not be focused on the right issues to expedite the changes they’re hoping to achieve.
The Best Way of Communicating Change in Company Strategy
Effective communication of strategy needs a multimedia approach. Put the strategy in writing and publicize it in print and online first, but make sure to hold in-person meetings and capture the questions that come up.
Read The Best Way of Communicating Change in Company Strategy »
How to Handle Change Communication Effectively
The change curve is useful as an overview of how employees will respond, but as each change project is unique, there is no template for the development of the message and its communication.
Communicating During a Plant Expansion
Remember that not only the employees working at the plant are interested in an expansion like this. Be sure to keep the other employees informed about progress and allow for their questions as well.
Communicating for change
10 steps to connect your communication work with changes in your audience’s actions