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Reconstruction Strategy - Sinickas Communications, Inc.

Reconstruction Strategy

A Fortune 100 company had eliminated nearly all internal communications during a major downsizing. Two years later, senior leadership realized they needed to rebuild the function to help them drive a re-energized growth strategy throughout their global workforce. We conducted executive interviews and on-site benchmarking visits with other global companies, which provided a strong research basis to the strategic plan we developed during 2-1/2 days of brainstorming. Each element of the plan included measures of success to track the plan’s implementation.