About Us

At Sinickas Communications, we’ve built our business on quickly and accurately finding match-ups and misalignments between a company’s business goals and its current communication approach to getting there.

We do it with focused diagnostics and practical solutions aimed at achieving  business results.

Meet Angela Sinickas

Close-up of Angela Sinickas in 2021Angela Sinickas, ABC, is CEO of Sinickas Communications, Inc., an international management consultancy focusing on communication effectiveness research and strategy. She has been measuring the effectiveness of communication since 1981.

Her prolific publications and speaking engagements in 32 countries have made her name synonymous with measuring the business impact of organizational communication.

She is the author of the manual How to Measure Your Communication Programs, and has been a regular columnist for the magazine Strategic Communication Management and on the editorial boards of two professional journals.

Angela’s work has been recognized with 21 Gold Quill awards from IABC, six of them for measurement, two of them for her web site, www.sinicom.com, and one for her Measurement Works newsletter. She was named a Fellow of IABC in 2008.

Working with Angela

I took one of Angela's ROI teleseminars shortly before producing the first ROI report on my department's marketing communications results. She was a lifesaver. Angela not only provided clear and helpful recommendations for calculating return on investment for public relations and communications services, but she also made her presentation come alive with case studies that clearly illustrated the points she covered in the seminar. I would gladly recommend Angela for anyone who needs to demonstrate the value and relevance of public relations and corporate communication efforts to clients or leadership.

Pamela Corante-Hansen, ABC Corporate Communications Consultant at AT&T

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