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- See List of Training Topics
 
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. MANUAL:. "How to Measure Your Communication Programs"
 
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Client Project wins IABC Gold Quill
see entry and project slides.
 
 What's New:
 
The Business Case for Measurement
New Clients: ATB (Canada), Barclays (UK), Euroclear (Belgium), Genzyme (Netherlands), Kaiser Permanente, Les Schwab Tire Centers, Northwestel (Canada), Protocol One (Indonesia), Raytheon Space and Airborne Systems, Siemens Technologies, Woolworths (Australia)
  - 3rd Edition of Measurement Manual
 - Communication Training Audio Kits
  New Articles:
 
   

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"A definitive hands-on resource....
From advice on conducting focus groups,
to measuring communication flow,
to survey question construction, it's all here."
........................................................ Communication World 

How to
Measure Your
Communication
Programs

A Practical Manual
for Maximizing the Effectiveness
of Your Messages, Media and Outcomes

Angela D. Sinickas, ABC

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